Mike Hook’s Dirty Little Secret

Season 2 of the Rethink The Way You Sell Podcast is all about intangibles, and Mike Hook wrote a killer LinkedIn post about intangibles that I just needed to speak with him about.

In the post, Mike shared the dirty little secret for how high performers get things done 9it’s actually seven little secrets). Here they are.

1.       Set your ego aside

2.       Have conviction

3.       Admit when you’re wrong

4.       Live what you speak

5.       Over prepare

6.       Have grit

7.       Default to action

We used that post (and you should go back and check it out) as a springboard for our conversation. Then we pivoted to talk bout the value of regularly stepping away to give yourself the space to think, as well as the concept of a ‘steel man’ to help bulletproof your ideas.

This was a really thoughtful conversation that will make you rethink what it means to take action.

You should follow Mike on LinkedIn and Twitter.

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Talking about Practice with Jordana Zeldin